Advertisers, often reluctant to spend money on advertising in new media, have left blank ad space in their news app on iPad.
New Advertisers, who are often shy about spending money on advertising in the media, love the iPad! Ad slots on the pages of news apps on iPad, which are expected to be released in the US on April 3, are already filled.
Developed by third parties and downloaded to devices after approval by Apple, applications are also a source of income for developers.. Especially the iPhone and iPad applications of news organizations such as Newsweek, Reuters, New York Times, BBC are among the most preferred ones.
FedEx, one of the world’s largest cargo transportation companies, has not released the device yet. purchased 90 days of ad space from iPad apps from The Wall Street Journal, Newsweek, and Reuters before launch. More strikingly, the Chase Sapphire credit card closed a slot in The New York Times’ iPad app for 60 days.
Advertising in The New York Times’ iPad app Among the companies that signed the contract are Unilever, Toyota Motor, Korean Air, Oracle, Buick, Capital One.. Moreover, the application of the newspaper is not free.. Those who want to follow news and articles from The New York Times on iPad will pay $17.99 per month for a subscription.
However, between advertisers and publishers in apps on iPad. There are still differences in how the ads to be found will be priced.. While some claim a fixed fee, others are based on the number of views on the page, which is the method used in general.
Advertising agency experts, speaking to The New York Times, stated that iPad ad tariffs are between 3 and 3 months old. believes it will fall within a certain range within 6 months. Because iPad sales are directly related to the number of impressions of the ads.. According to experts, the main goal of companies that have already made an announcement agreement is to be one of the first brands to appear in a product that is expected to be very popular. Delivery will begin in April, and some on April 12.. Nearly 200,000 pre-orders have already been placed.. (NTV)