It may not be a utopia for us to see the DuckDuckGo search engine as the default search engine in the future.. We know that Google paid Apple a sizable sum to keep it as the default search engine on Apple devices.. Although Google is a way of earning for Apple, the situation seems to change as the privacy vulnerabilities continue like this..
Apple, which is considered to have ambitious privacy policies like the DuckDuckGo search engine, is considered to be a good pair with DuckDuckGo.. Analysts (Toni Sacconaghi) recommend this collaboration as it could also strengthen Apple’s position in the market.. It is also a fact that Apple can buy DuckDuckGo for smaller amounts compared to Google.. The Apple-exclusive Safari web browser’s adoption of DuckDuckGo as its default search engine is a logical step, according to Sacconaghi.. Nothing can be said for certain about this situation, although it still remains a possibility.. Because Sacconaghi mentions this possibility and proposal, and states that Apple cannot completely give up on Google earnings.. However, he also states that he foresees some changes in the direction of the search engine..
Apple seems to make a change in the future.. Since it has a framework like DuckDuckGo on privacy, this is seen as a possible collaboration.
DuckDuckGo Search Engine Challenges Google with Privacy Policies
The DuckDuckGo search engine, which makes its users feel safe with its privacy policies, Could it be the new owner of the throne of Google, which has not fallen off the agenda about storage? Described by some as the most reliable and others as the fastest search engine, DuckDuckGo takes a tough stance against Google’s data storage policies.
In 2018, Google unfairly used the Android operating system to maintain its search engine dominance. He was fined $5 billion by the European Union for. For Google, which has hundreds of billions of dollars in annual revenue, this was just a small budget drop.. Of course, it can be said that this penalty did not play much of a role in Google’s loss of dominance.. Considered that the company still remains dominant in the same way. Android or IOS users see it as an imposition to recommend Google as the default search engine for the first time or when they reconfigure their phone.. Although improvements are made in this regard, Google continues to “restrict competition”.
In addition to all this, the issue that Google records our data is a separate topic of discussion.. Google, which causes privacy and security concerns for its users, leaves the door open to its competitors. Alternative search engines do one thing differently than Google: their privacy policy.
DuckDuckGo: Privacy, Simplified.
Original slogan is “Privacy, simplified.” DuckDuckGo, the search engine, is quite confident about its privacy.. Indeed, users who are tired of Google’s data storage attitude turn their way to DuckDuckGo.. The dominance of the search engine, which was founded in 2008 and originated in the USA, is still small compared to Google.. However, the extent of this dominance varies when it comes to privacy.. DuckDuckGo founders, whose goal is simply to be a new and safe alternative to their users, did so with their ambitious privacy policies.. Indeed, only with this policy, it has experienced a great increase in users over time, and now alternative options are offered to users even on Apple IOS.
The issue that people complain about the most is ads.. We all know that when we search about a product on Google, we see advertisements for the product on irrelevant pages, even if we are no longer searching for that product.. “Is he listening to us?” Many Google users have asked the question.. Because Google stores our information and shares it with other sources, and product ads do not leave us on any page.. DuckDuckGo search engine’s attitude on this issue is different from Google’s. While Google presents its ads according to our actions, DuckDuckGo places special ads on the page and those ads finally leave us after our research is done.
Internet users now care a lot about privacy.. This issue is of great importance in both messaging applications and search engines.. So, was DuckDuckGo able to provide this assurance? Using a different marketing strategy, DuckDuckGo remained confident in its privacy stance.. Therefore, we can safely say yes to this question.. The search engine, which has become more popular over time and continues to grow, can perhaps reach the throne of Google and revive the competition in its own market.. Although it has shortcomings compared to Google, it seems to have completely closed this gap with its assurance of privacy and not keeping personal data.. Now, DuckDuckGo search engine, which we can easily access on both phones and web browsers, is the first choice of those who care about privacy.
If you want to be conscious internet users who care about privacy and are in search, alternative search engines will always remain an option.. Do you think privacy can really be “simplified”?